Creating memorable live experiences requires much more than arranging a stage and inviting performers. Successful events depend on understanding local communities, discovering talented artists, building relationships with venues, promoting experiences, and creating an atmosphere where audiences feel connected.

The Freelance Event Curator position at Sofar Sounds is an opportunity for creative professionals, event organizers, music enthusiasts, and community builders who want to independently create unique live experiences in their local cities. This is a remote freelance opportunity outside the US, UK, and Canada, where selected candidates will work as local representatives of Sofar Sounds and help expand the company’s presence in their communities.

Unlike traditional employment roles, this position works on a freelance commission-based partnership model, giving Curators flexibility and ownership over how they organize and grow events. The role does not have a fixed salary, as earnings are connected to event performance, revenue share, sponsorship opportunities, and successful execution of shows.

Sofar Sounds is looking for individuals who understand their local cultural scene, have strong networking abilities, enjoy working with artists and communities, and can independently manage event planning, promotion, partnerships, and operations.

For people passionate about music, entertainment, creativity, and building meaningful community experiences, this role provides the chance to become part of a global network while shaping the cultural landscape of their own city.

Job Overview

Job Details	Information
Company	Sofar Sounds
Job Title	Freelance Event Curator
Employment Type	Freelance / Independent Contractor
Work Location	Remote (Must be local to applying market)
Schedule	Flexible
Working Hours	Mainly evenings and weekends
Compensation	Revenue Share Model
Payment Type	Commission-Based Partnership
Industry	Live Events, Music, Entertainment
Experience Required	3–5 Years Preferred
Role Focus	Event Planning, Artist Curation, Marketing, Community Building
Workplace	Remote with Local Event Execution
Ideal Candidates	Event Professionals, Creators, Community Builders

About Sofar Sounds

Sofar Sounds is a global live entertainment company that creates unique and intimate performance experiences by connecting artists with audiences in unexpected locations.

The company was founded in London in 2009 with the idea of bringing back the magic of live music experiences. At a time when many live performances were becoming less personal and more commercial, Sofar introduced a new approach where audiences could enjoy carefully curated performances in smaller, unique spaces.

Over time, Sofar expanded from music into other creative areas, including comedy, dance, and community-focused events. The company has built a global network that supports emerging artists by providing them with opportunities to perform, grow their audience, and connect with new communities.

Many well-known artists such as Billie Eilish, Jack Harlow, Chappell Roan, Leon Bridges, Olivia Dean, YEBBA, Teddy Swims, Remi Wolf, Hozier, and Lola Young performed at Sofar events early in their careers.

Sofar does more than organize concerts. The company supports artists through booking, promotion, audience development, content creation, brand partnerships, and global exposure opportunities.

Every Sofar event is designed to feel different. Performances can happen in creative locations such as rooftops, private homes, gardens, museums, boats, caves, and other unusual spaces. The goal is to create memorable experiences where audiences feel fully connected to the performers and the community around them.

Understanding the Freelance Event Curator Role

The Freelance Event Curator role is designed for individuals who enjoy creating experiences and managing projects independently.

A Curator acts as the local face of Sofar Sounds in their city. They are responsible for understanding the local creative scene, discovering artists, finding suitable venues, promoting events, building partnerships, and ensuring every show delivers a high-quality experience.

This role combines multiple areas of work, including:

• Event planning
• Artist discovery
• Venue management
• Marketing and promotion
• Community development
• Sponsorship sales
• Event operations
• Financial management

Unlike a regular event employee who follows assigned tasks, a Sofar Curator operates more like a local entrepreneur. They have the freedom to develop ideas, create event strategies, and build the Sofar brand according to the needs of their city.

The role requires someone who can take ownership, solve problems quickly, and handle the unexpected challenges that naturally happen during live events.

About the Sofar Community Network

Sofar Sounds operates through a global network of Curators, artists, hosts, and community members who work together to create meaningful experiences.

Each city has its own unique culture, audience preferences, and creative environment. Because of this, Curators need strong knowledge of their local area and the ability to identify what types of events will connect with audiences.

A successful Curator understands where people spend their time, which artists are gaining attention, which venues create memorable experiences, and which local organizations can help expand community engagement.

The role allows Curators to collaborate with other creative professionals around the world while maintaining independence in their own market.

Key Responsibilities Explained

Planning and Executing Local Events

One of the biggest responsibilities of a Freelance Event Curator is creating and managing live events in their city.

This includes developing event concepts, selecting suitable locations, deciding show themes, planning schedules, and ensuring every part of the experience works smoothly.

Curators must think about the complete audience journey, from discovering the event online to attending the performance and remembering the experience afterward.

Successful events require attention to detail, creativity, and strong organizational skills.

Building Sofar’s Brand Locally

Curators help increase awareness of Sofar Sounds within their communities.

This involves promoting events through local marketing strategies, connecting with audiences, and creating excitement around upcoming performances.

Instead of relying only on traditional advertising, Curators use their knowledge of local communities to find creative ways to attract audiences.

They may work with local influencers, community groups, media partners, and organizations to expand Sofar’s reach.

Discovering and Booking Artists

Artist curation is one of the most important parts of this role.

Curators are responsible for finding talented performers who match Sofar’s standard of quality and creating diverse lineups that appeal to audiences.

This requires understanding local music scenes, maintaining relationships with artists, and identifying emerging talent before they become widely recognized.

A strong Curator helps provide artists with meaningful performance opportunities while creating unforgettable experiences for audiences.

Finding and Managing Venues

Sofar events are known for happening in unique and unexpected locations.

Curators search for creative venues that match the Sofar experience, including community spaces, private locations, cultural venues, and other interesting environments.

They must communicate with venue owners, manage agreements, and ensure locations meet event requirements.

The right venue can completely transform an ordinary performance into a memorable experience.

Managing Event Quality and Staffing

Curators are responsible for making sure each event maintains Sofar’s quality standards.

This includes organizing event staff, coordinating responsibilities, managing guest experiences, and solving problems during live performances.

Since events involve many moving parts, Curators must remain calm under pressure and handle unexpected situations professionally.

Managing Event Financial Performance

This role also includes responsibility for the financial success of events.

Curators must understand event costs, revenue opportunities, ticket sales, sponsorship income, and overall profitability.

Maintaining financially successful events is an important part of continuing Sofar’s growth in different markets.

Building Sponsorship Partnerships

Curators have opportunities to develop relationships with local businesses and organizations.

These partnerships can help generate sponsorship revenue and create additional opportunities for events.

The role requires confidence in presenting ideas, explaining event value, and building mutually beneficial relationships with potential partners.

Growing Local Communities

Community building is central to Sofar’s mission.

Curators work with organizations, businesses, artists, and audiences who share similar interests to create stronger local connections.

By building these relationships, Curators help create a loyal audience base and increase awareness of Sofar experiences.

Required Skills and Experience

The ideal candidate should have experience in event management, community building, marketing, or creative industries.

Sofar prefers candidates who have approximately 3–5 years of experience in live event curation, production, or promotion, although passionate candidates with strong local connections may also be considered.

Important skills include:

• Event planning experience
• Strong local community connections
• Marketing and promotion abilities
• Artist and venue networking
• Sponsorship sales experience
• Communication skills
• Relationship building
• Time management
• Problem-solving ability
• Independent working style
• Creative thinking

Candidates should be comfortable managing projects independently while staying connected with Sofar’s global teams.

Compensation Structure

Unlike traditional jobs with fixed monthly salaries, this Freelance Event Curator role follows a revenue share compensation model.

Curator earnings depend on factors such as:

• Number of events organized
• Ticket revenue
• Event performance
• Sponsorship opportunities
• Market growth

Revenue generated from events is distributed among different operational costs, including artist payments, insurance, and Curator payments.

Curators may also receive:

• Sponsorship commissions from partnerships they secure
• Coordination fees for supporting partnership events

Because earnings depend on event success, Curators are expected to maintain profitable events and manage resources carefully.

Flexible Schedule and Working Style

One of the biggest advantages of this opportunity is flexibility.

Curators have control over their schedules and can organize events according to their local market conditions.

However, because live events usually happen during evenings and weekends, candidates should be comfortable working during those times.

The role is ideal for people who enjoy flexible work arrangements and prefer independent project-based work rather than traditional office schedules.

Skills You Can Develop Through This Role

Working as a Sofar Event Curator can help professionals develop valuable skills, including:

• Event management
• Business development
• Marketing strategy
• Partnership building
• Leadership
• Negotiation
• Financial planning
• Community management
• Creative problem-solving

These skills can be useful for future careers in entertainment, marketing, entrepreneurship, and business development.

Career Growth Opportunities

Although this is a freelance role, it can create opportunities for professionals interested in the creative and event industries.

Experience gained as a Sofar Curator can support future opportunities such as:

• Event Producer
• Community Manager
• Experience Marketing Manager
• Partnership Manager
• Entertainment Consultant
• Creative Director
• Independent Event Entrepreneur

Building a successful local event network can also help professionals establish their own reputation within the entertainment industry.

Who Should Apply?

This role may be a good fit for:

• Event planners
• Music enthusiasts
• Community organizers
• Creative entrepreneurs
• Marketing professionals
• Local culture experts
• Independent freelancers
• People with strong networking skills
• Professionals who enjoy creating experiences

Candidates who love discovering artists, connecting people, and creating memorable moments may find this opportunity highly rewarding.

Frequently Asked Questions (FAQs)

Is this a full-time job?

No, this is a freelance partnership opportunity with flexible scheduling.

Is the role remote?

Yes, but candidates must be located in the city or market where they want to organize Sofar events.

Is there a fixed salary?

No, compensation is based on revenue sharing and event performance.

What experience is preferred?

Sofar prefers candidates with 3–5 years of experience in event curation, production, promotions, or related fields.

When do events usually happen?

Most live events happen during evenings and weekends.

Can beginners apply?

Candidates with strong community connections and event passion may apply even if they do not match every requirement.